With the massive success of social networks, there are many wondering whether they can start their own, but they’re afraid they may have missed the bus.

Social networks that like Facebook, Twitter, and Instagram have all had a massive run of success, and they’ve evolved immensely since MySpace first blazed the trail for them. Social networks have been one of the most significant signs of social change over the past few decades, and they’ve revolutionized human interaction.

Of course, outside the most extensive networks, it seems like a bit of a free-for-all, with Google+ famously flopping when compared to its lofty expectations. These events have put a bit of doubt in people's minds when it comes to creating a new network, leaving many wondering if it's still possible.

build your own social network

If you’re looking to build your own social network, you’re going to want to find out whether or not there’s a chance of succeeding in the first place. Over the course of this short guide, we’re going to cover whether or not creating a social network of your own is still possible or even worthwhile.

What are Your Expectations?

When it comes to creating a social network of your own, you're going to want to consider what you expect from it. For those who are looking to build a worldwide phenomenon like Facebook, the challenge will be massive (but still not impossible), you will just need an idea that's oozing with creativity.

On the other hand, if your expectations are a little more restrained, you can use the basic model of many of the popular social networks with a few subtle tweaks. For example, if you want to create an image sharing platform like Instagram, you may want to focus on a specific kind of photo or another original idea.

Having the right expectations is the first key to success, because if you don’t know what you want out of your social network, then your progress will likely be aimless. Keep in mind that loftier goals are going to need more capital, while small-scale projects can be accomplished with a tiny team with enough dedication.

Is it Possible?

Many people wonder if creating a social network is even possible in the first place, and it indeed is. The more significant concern is whether or not your site will be successful, and to ensure that your site thrives, you'll need more than just a development team, so let's look at what you'll end up needing.

Primarily, you'll want team members with prior experience in the field, as creating a social network will come with unexpected challenges. People who have already worked on an existing social network will be able to anticipate issues before they arise, and this can save you an endless number of headaches.

Beyond experience, you need to consider your network's expected users and cater to their needs. For example, if you're creating a social network that is meant for photographers, don't just work on what you think they need; interact with them and ask them what they would like out of a network.


You really can build your own social network, but you'll need to work hard to make your site known in the fiercely competitive environment. We hope that this article has helped.


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