Linkedin is a website that helps professionals to connect and interact with each other.

This is a professional networking website that has the highest number of people occupying senior level positions. Moreover they are the people who are key decision makers in their respective organizations. Linkedin acts as a social media platform that helps you talk to your people, network with them and also let them know about you’re about yourself. This is certainly not a place to advertise you. You should try and promote yourself in the industry you are a part of, through this platform.

There are lots of groups on Linkedin. These are based on the different industries that exist. You can join the groups related to your industry and post your blogs on these. This is one way of driving traffic to it. Here is a list of other ways that can be used to drive traffic through Linkedin.

Complete a Search Engine Optimized Profile

Always have a search engine optimized profile. You should have nice profile with a photo of yourself. Make sure your profile is 100% complete. Adorn your profile with the skills that you have and also a presentation of your work. Add a list of your interests, the stuff you have read and the stuff that you have written in your profile.

This will create an identity for you and generate interest in your profile and thereby your blog. Your profile should look impeccable, as it is the first thing that people can see when they Google your name. Also make sure that your profile on linked in a consistent with other social networks, so as to maintain your credibility.

Build Your Network

Always make as many connections a possible on Linkedin as well as any other social networking website. This will ensure that your connections are updated about each of your activities and also help you increase traffic on your website.

Customize Your Links

Your website should display your blog first and then you’re personal website and then your company website. On display should be the links so that the visitor can directly view your pages.

Update Your Status Regularly

You should update and use Linkedin and update your status regularly to drive traffic. Try to help your connections by providing them with valuable information. This could be an article related to industry news.

Join And Participate In Groups

Always remember that the key to social networking lies in building credibility for you. This is reflected by the number of connections that you have as well the amount you participate in the network. You should join industry specific groups on Linkedin and be an active member of the groups. You can start a new discussion or post valuable information.

Be Active In LinkedIn Answers Linkedin is a great to get people to know you better and thereby get traffic to your blog as well as build and retain interest.Always be active on Linkedin answers. Ask as well as answer questions. Add value to people and thereby you will build credibility. This will in turn help you build your network and generate traffic.

About the author

Alex Roman

I'm a 26-year old independent graphic artist and architect based in Bucharest. I really love what i do!

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Comments

  • Nemingha
    2012-03-01 11:53:17
    Good quality, sound advice. Thanks!
  • KellyEngaldo
    2012-03-01 11:53:49
    I think I will try this out. I sounds like a good opportunity.
  • William
    2012-03-01 11:54:10
    I am trying to use social media for internet affiliate marketing. I enjoyed your article. I was initially looking to find out how to use rss feeds to drive traffic to my blog. I do have a linked in account.
  • Ashwin kumar
    2012-03-01 11:54:49
    awesome one man...will start working on Linkedin...thanks
  • bisaani
    2012-03-01 11:55:05
    This is very usefull for me. I see a good opportunity here. Thanks !
  • Gabriel
    2012-03-01 11:55:22
    Thanks For these Linkedin tips I never know before about this.
  • Nancy Rod
    2012-03-01 11:55:39
    Great article, this is something that I have just starting using and this info should prove very useful
  • Sanjay Nair
    2012-03-01 11:56:37
    A friend of mine always used to say that he receives more than 150 hits a day only from Linkedin. And I never knew how. This post is very insightful. I will update my linkedin profile right away and see if I can replicate the same results that my friend gets. Thank you for this wonderful post.
  • Navya
    2012-03-01 11:57:32
    They are all good but the one about updating my LinkedIn profile because of how high it ranks in Google search results was the most powerful for me. Thanks, Alex!
  • Mark Carter
    2012-03-01 11:58:47
    I am a huge advocate of LinkedIn and have found it to be amazingly powerful when paired with a proactive approach to Twitter. During the last year, I have used both social networks to network with individuals from all over the world and all walks of life.
  • Michel
    2015-05-06 04:07:33
    Great post.