Presently, social media marketing is all about engaging the audience you already have. It is also not about the number of impressions or the number of people who read our content, but rather the number of people who take action as a result of seeing ...
Every business owner tries to understand how to create a social media strategy in 2022 successfully. That is a difficult issue because it involves considering many things. However, there are a few trends we can be sure of. In this article, we will t...
The internet has made the world a global village. Social media platforms have increased interactions and provided a good base for businesses due to the presence of billions of users. Facebook especially provides businesses with an opportunity to driv...
Whatever strategy of growth you choose, content is the king of everything. Any guide that you can find describing different marketing techniques, has a creation of compelling posts as a given fact. Otherwise, nothing will work, because even if you ge...
A step creatives need to take in their effort to get their brand known is social media integration. Social media platforms help you open the door to the world and connect with fans, customers, and possible future collaborators. Still, with so many o...
It’s a common scenario; you work hard on a social media marketing plan at the request of a client, yet when you pitch it to them, they express reluctance about adopting it, whether due to stubbornness, inexperience, arrogance or any number of other f...
Marketing trends change every year, but one thing that won’t change any time soon is the amount of influence social media marketing has on consumers. In fact, as much as 73% of marketers believe that social media marketing has been somewhat effective...
Over the last decade, social media has become a key component in digital marketing. In fact, you cannot think of digital marketing without considering social media. It has become a dominant force for businesses to reach target markets that they have ...
The technology, rather the internet is to be held captive for this change. The fact that even you are searching out this article or reading it, is to serve your curiosity. If you look closely you will see that everyone is asking questions online. Fro...
Do you know what’s taking the internet by storm these days? TikTok videos! This app has more than 500 million users worldwide. The millennials and Gen-Z are drooling over it every day for their daily dose of entertainment but It’s way more than just...
With the enormous growth of the internet over the last couple of decades, the internet has grown to become an integral part of everyone’s life. It has the power to shape our influence which if utilized the right way can reap wonders. Social media has...
Social media has grown over the past few years and it is now considered as one of the main forms of communications. Companies are using it to market and strengthen their brands, given the fact that more people are becoming active on various social me...
Marketing is the start of engagement and communication between your business and your potential clients. Since marketing will help you attract your customers, your strategy should be effective in your campaigns. You need to have a vision about long-t...
Instagram Stories are an integral part of the platform. Though Instagram copied Snapchat’s concept a few years ago, over 500 million accounts use the Stories feature on a daily basis. Some users barely scroll through their feeds anymore. Instead, the...
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